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Winning Sponsorship Media Kit and Digital Overview Examples
Get inspired by these samples that show potential sponsors the value and reach of a noncommercial media environment.
Corporate Support | Media Kits
Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
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Greater Public’s Sponsorship Media Kit & Digital Overview Contest
Submit your exemplary media kit and digital overview for your chance to win.
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Effective Email Marketing for Your Sponsorship Clients
Promote sponsorship at your station using client-facing email marketing campaigns.
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Creating an Effective Corporate Support Proposal
Secure more sponsorships with “you, you, me, us” proposals that demonstrate how partnership with your station will fulfill your client’s needs.
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Digital Underwriting Pricing and Inventory
Set the right prices on a variety of digital ad products while smartly managing your inventory.
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Webinar: Show and Tell: Writing Fast, Effective Sponsorship Proposals
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Corporate Support for Public Media Onboarding Toolkit
These corporate support best practices provide the foundation for successful public media underwriting sales.
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Key Research for Underwriting
A comprehensive overview of resources to help you learn more about your station’s audience, your industry peers, and corporate support clients and prospects.
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Sponsor Newsletter: A WGBH Case Study
WGBH has created a sponsorship-focused monthly e-newsletter that demonstrates the depth, breadth, and unique benefits of WGBH’s local sponsorship program.