Member Only Content
Why and How the FCC Regulates Public Media
Understand the role of the FCC in public media, as well as what defines acceptable sponsorship copy.
Corporate Support | Guidelines
Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
All Tags in Corporate Support
Member Only Content
Member Only Content
FCC Regulations for Public Media Sponsorship
Take the guesswork out of copy approval with a strong understanding of how the FCC regulates public media underwriting.
Member Only Content
Corporate Support Administrative Templates
Save time by adapting these vetted documents for use at your station.
Member Only Content
How to Launch Podcast Sponsorship
Launch a podcast sponsorship in your market that makes the most of the medium’s unique audience and listening experience.
Member Only Content
Corporate Support for Public Media Onboarding Toolkit
These corporate support best practices provide the foundation for successful public media underwriting sales.
Member Only Content
Knowledge Is Power: E-Cig Updates, Elections and Advocacy
Three timely, credit-related issues that deserve attention.
Member Only Content
IRS Regulations Related to Sponsorship
Master IRS compliance with this update by John Crigler, attorney for Garvey, Schubert, Barer.
Member Only Content
Underwriting Guidelines Template
The template is based on FCC guidelines and rulings as well as the National Standards for Underwriting Credits.
Member Only Content
Guidelines for Digital Sponsorship
The online playing field is in a state of constant evolution. This doesn’t mean you shouldn’t play. It simply means that you need to be flexible and ready to adjust your practices and guidelines to adapt to the shifting landscape.