Corporate Support | Underwriting Credits

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Credit Copy Central

Use our searchable database of phrases to feel secure that your credit copy language is in compliance with FCC guidelines.

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FCC Regulations: Frequently Asked Questions

Our experts weigh in on those tricky “grey areas” in the FCC copy guidelines.

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Webinar: Credit Copy Workshop 2019

Examine credit copy examples to determine their legality and how to make them FCC-compliant.

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Webinar: The Cannabis Industry and Public Media Underwriting

Understand the thorny legal implications associated with accepting cannabis underwriting.

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Corporate Support for Public Media Onboarding Toolkit

These corporate support best practices provide the foundation for successful public media underwriting sales.

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Writing Copy for Public Radio Corporate Sponsorship

Master how to draft clean, succinct, and non-promotional copy for underwriting promotions that serve your clients as best possible.

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Video: Key Message Points for Underwriting

Key message points (mapped to corresponding research) for station sales teams to build on when articulating the features and benefits of public radio sponsorship to potential and existing underwriters.

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Webinar: Underwriting Credit Copy Workshop

Credit copy is the true force behind underwriting success. When it comes time to write your copy, you need to feel confident about your compliance with federal law.

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Webinar: Leveraging The Halo Effect To Write Copy That Delivers

This archived Corporate Support training Webinar is intended to help local underwriting professionals leverage the benefits of public radio’s Halo Effect in their local sales efforts.

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Webinar: Copy Approval Process Show and Tell

Copy approval can be one of the more challenging aspects of public media sales. It’s hard enough explaining the unique sound and substance of our underwriting credits to potential clients, but sometimes it is our own internal processes that inadvertently throw obstacles in our way.