
Major and Planned Giving
Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.
All Tags in Major and Planned Giving


Webinar: Major Giving: Finish Your Fourth Quarter Strong!

Webinar: The Five Steps of Proposal Writing for Major Gifts

Your Guide to Fundraising While Federal Funding Is Uncertain
Maintain strong fundraising! Access guidelines to navigate federal funding uncertainty and build continued support for public media.

Year-End Donation Receipts and Tax Statements
Understand your IRS obligations for year-end tax receipts and download sample letters and email copy.

Webinar: Who Does What? Understanding Roles Inside Your Station

Prioritizing and Qualifying Major Donor Prospects
Discovery has two steps: prioritizing prospects and qualifying them for the purposes of deeper cultivation.

Identifying Major Donors in Your Database
With thousands of donors on our files, we must be selective about who we should engage more deeply with the intention of securing a major gift.

Retaining Major Donors with Great Stewardship
Take the first step to the next gift with these recommendations for how to provide top-notch stewardship of your major donor relationships.