Major and Planned Giving

Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.

All Tags in Major and Planned Giving

Member Only Content

Resource in Major and Planned Giving

Why Bequests Matter

As the demand grows for more resources to carry out our missions, adding bequest marketing into the mix opens new opportunity for funding.

Member Only Content

Resource in Major and Planned Giving

Understanding Bequests

Bequests are the simplest form of legacy gift — and easy for a one-person development shop to administer.

Member Only Content

Resource in Major and Planned Giving

Qualified Charitable Distribution Definition and Rules

The option for qualified charitable distributions first emerged as part of the Pension Protection Act of 2006. This provision has been extended several times since then but now has been made permanent through the Protecting Americans from Tax Hikes Act of 2015. Here’s how it works:

Member Only Content

Resource in Major and Planned Giving

Gifts of Stock Toolkit

Tips and tools to help your station secure gifts of stock. Our toolkit includes a primer on the basics, sample scripts, acknowledgments, and how-to sample web copy.

Resource in Major and Planned Giving

Grant Seekers Toolkit: What Is a Foundation?

All foundations are non-profit organizations that have been specifically established to support charitable efforts. That said, there are significant differences among foundations - in their structure, in the way they acquire and disperse funds, and, of course, in their missions and goals.

1 7 8 9 10 11 13