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Post in Corporate Support

Tips for More Automotive Sponsorship

Tagged with: Client Communication  Industry Categories  On-Air Sponsorship  Sales Process  Sales Prospecting  Sales Strategy  Underwriting Credits  Value Proposition 

Post in Corporate Support

Leveraging the Local Radio Ad Spend Forecast for 2025

Tagged with: Ad Serving  Client Communication  Industry Categories  Joint Licensee  Media Knowledge  Multi-Platform Sponsorship  On-Air Sponsorship  Sales Prospecting 

Post in Corporate Support

Three Ways to Increase Your Corporate Support Sales

How to escape a downward spiral in public media corporate support sales during an economic downturn or challenge.

Tagged with: Corporate Support  Industry Categories  Sales Goals  Sales Process  Sales Prospecting  Sales Strategy 

Post in Corporate Support

Play to Your Strengths: Selling Sponsorship to Professional Services

Tagged with: Halo Effect  Industry Categories  Prospect Research  Sales Process  Sales Prospecting  Sales Strategy 

Member Only Content

Resource in Corporate Support

RAB Tools to Support Sales Planning and Prospecting

Brainstorm ways to meaningfully align your station’s content with sponsors’ business goals.

Tagged with: Event Sponsorship  Events  Industry Categories  Sales Process  Sales Prospecting  Sales Strategy 

Post in Corporate Support

Five Ways to Capture More Corporate Support Revenue in Q4

Tagged with: Elections  Halo Effect  Industry Categories  Sales Prospecting  Sales Strategy  Value Proposition 

Post in Corporate Support

Encouraging Sales News From Classical Stations

Tagged with: Digital Sponsorship  Event Sponsorship  Format: Classical  Industry Categories  Sales Prospecting  Sales Strategy 

Post in Corporate Support

Corporate Support Practices at WXPN Built Success Through Pandemic and Beyond

Tagged with: COVID-19  Halo Effect  Industry Categories  On-Air Sponsorship  Sales Process  Sales Prospecting  Sales Strategy  Value Proposition 

Post in Corporate Support

Corporate Support 2023 Recession and Pandemic Proofing

Tagged with: Industry Categories  Proposal  Sales Prospecting  Sales Strategy  Value Proposition 

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