Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
A plan to develop the next generation of supporters, building on work to drive station donations from NPR digital platforms. Donors making a gift on NPR digital platforms would have the option to give to a station or support the NPR Network as a whole.
A podcast network that unites NPR and station podcasting efforts with a common brand and opens up cross-promotion inventory opportunities.
Greater Public is hosting a series of webinars for our members to hear directly from NPR leadership and staff, ask questions, and provide feedback on these components of the NPR Network Initiative.
Member Only Content
Discuss the ways in which transparency and internal communication about DEI can open the door to a more inclusive organization.
Member Only Content
Discuss the successes and lessons of DEI initiatives from colleague stations, as well as how young professionals in our industry can contribute to the work.
Strengthen your library of audio spots by listening to these examples of well-written, well-produced, and award-winning audio spots from stations around the country.
Learn how to create the most memorable and effective on-air spots and what you should be producing instead of live-pitching.
Member Only Content
Examine what top revenue-generating talent want from their next employer as well as keys to successful employee retention in public media.
Member Only Content
Whether your fundraising results have been lackluster, leaving you with revenue to make up before the end of the fiscal year, or whether you’ve been handed a steep government or university budget cut, these types of situations demand campaign-style fundraising to produce the results you need.
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