Membership | Mid-Level Giving
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
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Identify and master the mid-level giving tactics that are creating significant revenue growth for public media organizations right now.
Discover the potential of mid-level donor revenue with a replay of one of PMDMC21’s most popular sessions.
Make a case for support that's specific to your gift club members that draws them in to your organization and its mission.
Rewrite your thank-you letters in the style of Penelope Burk's donor-centered fundraising, connect a single donor with the singularity of their impact.
Try Penelope Burk's suggestion based on her extensive research about what donors want and what inspires them to give more.
One way to assure that you generate a membership upgrade each renewal year is to make sure that your response device includes only last year's giving amount and higher.