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Adapting On-Air Drives to Digital Fundraising
Maximize your on-air fundraising with digital tactics.
Membership | Digital Fundraising
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
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The Basics of Digital Fundraising
Learn to identify what you’re trying to achieve and who you’re trying to reach with your digital campaign.
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Paid Digital Campaign Promotions
Leverage paid advertising to effectively reach new audiences, increase donations, and cultivate existing donors.
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Digital Fundraising on Your Owned and Earned Platforms
Acquire digital campaign tips to use on your own channels and leverage on others’ channels.
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Using Metrics to Evaluate and Adjust Digital Campaigns
Measure and optimize your digital campaigns using key metrics to maximize your fundraising impact.
From Boomers to Zoomers: How Tech-Savvy Generations are Revolutionizing Public Media Fundraising
Put the ‘Fun’ Back in FUNdraising: Campaign Ideas to Increase Acquisition, Revenue, and Engagement
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Webinar: Advanced Digital Ads for Fundraising: A 2-Part Series
Discover new ideas and strategies to improve the reach of your digital ads; create cutting-edge campaigns, and advance into video ads.
Webinar: M+R Benchmarks for Public Media 2024
Learn more about the 2024 M+R Benchmarks Study results with a specific focus on findings from public media orgs.