Member Only Content
Sustainer Marketing Samples and Templates
Access sample letters, emails, scripts, and calculators to support your sustainers program.
Membership | On-Air Scripts
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
All Tags in Membership
Member Only Content
NHPR Revitalizes Membership Drives with Focus on Sustainers
The Value of Business Matching Partnerships During Unstable Times
Centering Community Strengths: Strategies to Counteract Implicit Bias in Public Media Development
Proof of Performance Promos May Help You Gain Trust and Grow Audience
Connect your station’s coverage of a historic political moment with an awareness of the singular value of public media's service.
How Positive On-Air Messaging Can Remedy Listeners' News Fatigue
Embrace on-air messaging that is positive and engaging in order to combat the news fatigue that studies show is a reality among public radio listeners.
How to Use Air Checks to Make Each Drive Better Than the Last
Understand how to listen to air checks and provide constructive feedback to make your on-air membership drives more listener-focused.
Member Only Content
On-Air Fundraising Scripts
Download and customize these on-air fundraising script samples for your next member drive.
Member Only Content
On-Air Scripts for Sustainers
Make sustained giving the first and best option for members during your next pledge drive by using these scripts on-air.