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Refining Digital Ad Operations
Elevate your relationships with digitally savvy clients by improving your digital-ad traffic and operations.
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How to Manage Digital Buyers and Agencies
Build your fluency with ad networks and exchanges, optimize digital campaign performance, and become more comfortable with agency RFPs.
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Digital Underwriting Pricing and Inventory
Set the right prices on a variety of digital ad products while smartly managing your inventory.
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The Basics of Digital Underwriting
Build baseline digital sponsorship knowledge and speak confidently with clients as you launch your digital sales efforts.
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Digital Underwriting Training for Public Media
Sell digital sponsorship with confidence and grow your station's revenue with this training series designed specifically for public media.
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Capital Campaign Case Statements
Dazzle your donors with a campaign case statement that makes them want to be a part of your important and aspirational project.
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How to Begin Your Case Statement
Lay a strong foundation for your case statement by answering the thorniest questions before drafting a document.
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Five Capital Campaign Case Statement Examples
Model your campaign case statement on these captivating examples that have helped raise millions of dollars for five different stations.
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