Resource Types: Article
Member Only Content
Major Giving Prospect Identification, Discovery, and Qualification
Build your most promising portfolio with a select number of qualified prospects.
Member Only Content
The SECURE Act and Planned Giving Strategy
Understand new provisions that make some types of charitable contributions more appealing.
Member Only Content
Design Gift Club Benefits and Annual Calendar
Build loyalty among your gift club members with monthly personalized engagement designed just for them.
Member Only Content
Getting Lapsed Gift Club Donors to Renew
Understand the importance of gift club renewals and how to draw members back to the club.
Member Only Content
How to Thank Gift Club Donors
Draw your gift club members closer with effective appreciation.
Member Only Content
A Consumer's Guide to CRM Systems for Public Media
An independent guide to CRM systems for public radio and television stations.
Member Only Content
How to Start a Gift Club From Scratch
Launch this essential fundraising pathway that lets donors travel from membership to major giving.
Member Only Content
Corporate Support Administrative Templates
Save time by adapting these vetted documents for use at your station.