Greater Public Webinars

A good compensation model for your underwriting team will affect sales rep motivation, performance, and, of course, revenue outcomes.

Membership programs are the lifeblood of station sustainability and should be consistently reviewed for improvement.

The webinar will introduce you to the concept of unrelated business income tax (UBIT), the IRS’s definition of “advertising,” and IRS requirements for reporting and paying federal income tax on UBIT.

Why preparation is key to writing a good proposal How to match your proposal to donor interests What points to cover in the document, and how to say it plainly

Hear the results of the latest NPR Underwriting Research conducted by Jacobs Media.

While the power of social media as an effective engagement vehicle is undeniable, how and the extent to which you should use it to enhance your local underwriting efforts is still very much a work in progress for many stations.

Laura Landress of Nashville Public Radio discusses her management tools, shares her strategies on leading and motivating her team and planning to ensure the team meet its revenue goals.

Feel like you don't have enough time to get everything done?

Learn the latest in effective recruiting strategies to ensure you have a strong applicant pool and hear how best to screen applicants to create an efficient hiring process.