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Member Only Content

Upcoming! Resource in Membership

Webinar: Trends in Non-Profit Individual Giving 2025

This comprehensive analysis will provide insights into the effectiveness and trends across various donor segments at non-profit organizations.

Tagged with: Metrics  New Members  Strategy  Webinars 

Member Only Content

Upcoming! Resource in Membership

Webinar: State of the System in Public Media Membership 2025

Understand the critical trends shaping the landscape of public media membership right now.

Tagged with: Metrics  New Members  On-Air Drives  Strategy  Webinars 

Upcoming! Resource in Audience Development

RUN University: Online Sessions Exploring National Audience Research

Join this in-depth exploration of the national research that reveals insights into the unmet needs of public media audiences.

Tagged with: Email Marketing  Engagement  Format: AAA  Format: Classical  Format: Jazz  Format: News  New Audiences  New Members  Webinars 

Post in Audience Development

Beyond “Now More Than Ever”: 3 Rs for Compelling Audience Messages

Tagged with: Branding  Community  Email Marketing  Engagement  Marketing  New Audiences  New Members  Value Proposition 

Resource in Audience Development

What Audiences Really Want: Key Findings from the RUN Study

Discover audience media habits, content preferences, and unmet needs from the Research Unmet Needs of Current and Potential Audiences (RUN) study.

Tagged with: New Audiences  New Members 

Resource in Audience Development

Audience Development Summit 2025

Bringing together public media leadership, development, marketing, and content professionals to connect with and serve new audiences.

Tagged with: Leadership  New Audiences  New Members 

Post in Audience Development

Harnessing Election Energy: MPR’s Audience Development Approach During a Critical Season

Tagged with: Elections  Engagement  New Audiences  New Members 

Post in Membership

From Boomers to Zoomers: How Tech-Savvy Generations are Revolutionizing Public Media Fundraising

Tagged with: Access and Inclusion  Accessibility  Digital Fundraising  Direct Mail  Donor Cultivation  Email Marketing  Engagement  Mobile  New Members 

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