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Member Only Content

Resource in Membership

Greater Public’s Digital Fundraising Challenge Groups

Improve your online giving success with the help of a cohort of peers who will guide, motivate, and challenge your efforts.

Tagged with: Digital Fundraising  Email Marketing  Engagement  New Members 

Member Only Content

Resource in Membership

PMDMC Summer Series | Do Old Assumptions Hold Up in Changing Times?

Radio and television fundraising leaders will share how they challenged public media's core fundraising assumptions.

Tagged with: COVID-19  Direct Mail  Email Marketing  Membership  On-Air Drives  PMDMC 2020 Summer Series  Renewals  Strategy  Webinars 

Post in Membership

What We Learned From Making Secret Online Donations to Public Media Organizations

Raise more money online by taking these steps to improve your online giving process and post-donation communications.

Tagged with: Digital Fundraising  Email Marketing 

Member Only Content

Resource in Membership

PMDMC Summer Series | The Public Radio Fundraising Scorecard

Learn how to improve your online fundraising and engagement in this two-part review of the Public Radio Mystery Donor Audit.

Tagged with: Digital Fundraising  Donor Cultivation  Email Marketing  Engagement  PMDMC 2020 Summer Series  Sustainers  Webinars 

Member Only Content

Resource in Membership

The Public Media Online Fundraising Scorecard

Raise more money online by experiencing your online giving process as a donor would. Then make the improvements that will allow more donors to give, and give again.

Tagged with: Digital Fundraising  Donor Cultivation  Email Marketing  Engagement  New Members  Sustainers 

Member Only Content

Resource in Membership

Webinar: M+R’s Benchmarks and What They Mean For Your Station

Learn about donor behavior with a deep dive into M+R’s Benchmarks, featuring digital data from email, social media, and texting.

Tagged with: Benchmarks  Digital Fundraising  Email Marketing  Market Research  Metrics  Social Media  Webinars 

Resource in Membership

Webinar: What Stations Are Doing to Build Relationships With New Digital Audiences During COVID-19

What stations are doing to serve, engage, and build loyalty among newly-growing digital audiences.

Tagged with: COVID-19  Email Marketing  Membership  Promotion  Social Media  Webinars 

Member Only Content

Resource in Major and Planned Giving

Sample Gift Club Scripts, Letters, Emails

Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.

Tagged with: Additional Gifts  Direct Mail  Email Marketing  Format: Classical  Format: Jazz  Format: News  Gift Club  Lapsed  Major Giving  Mid-Level Giving  On-Air Scripts  Renewals  Telemarketing  Year-round Scripts 

Post in Membership

What the Latest Data Tells Us About Calendar-Year-End Giving

M+R presents its 2018 Benchmarks study of nonprofit online strategy and performance, including the most current tips about calendar-year-end giving strategy.

Tagged with: Direct Mail  Email Marketing  Year End 

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