Step-by-step instructions on using the Audience Journey Donor Retention toolkit.
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
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The Greater Public team of advisors have come together with stations to present a comprehensive on-air campaign-planning template.
Download two membership planning calendar spreadsheets to adapt to your station's needs..
Download a on-air campaign planning timing template for use at your station.
Whether your fundraising results have been lackluster, leaving you with revenue to make up before the end of the fiscal year, or whether you’ve been handed a steep government or university budget cut, these types of situations demand campaign-style fundraising to produce the results you need.
Public media volunteers assist stations throughout the year in special events, pledge drives, and as volunteer board members and fundraisers, and sometimes as on-air talent. Many are a joy to work with. Some are a trial.
Download this handy checklist to help you manage your donor engagement tasks. Pick a date when you’ll launch the first message, and work backward to assign dates and owners to each task