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Webinar: Trends in Non-Profit Individual Giving
Understand the fundraising performance of organizations outside of public media with this comprehensive analysis.
Membership | Market Research
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
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Webinar: M+R Benchmarks for Public Media 2024
Learn more about the 2024 M+R Benchmarks Study results with a specific focus on findings from public media orgs.
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Webinar: Local Audience Research Meta-Analysis Findings
Join this webinar to understand the results and actionable findings of two dozen news and music audience research studies.
Webinar: Audience Diversity Research from NPR
See results and takeaways from NPR’s recent research among Black and Hispanic light/non-NPR users
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Webinar: M+R’s Benchmarks and What They Mean For Your Station
Learn about donor behavior with a deep dive into M+R’s Benchmarks, featuring digital data from email, social media, and texting.
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NPR Audience Profile
NPR's audience insights team releases a comprehensive profile of the core NPR audience every year. Profile 2019 - a detailed snapshot of the demographics, lifestyle, and purchasing habits of the NPR broadcast and NPR.org audience, is available on the NPR station site as an Excel or PDF file.