Major and Planned Giving

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Resource in Major and Planned Giving

Webinar: Major Donor Offers Through Storytelling

Successful offers are key to creating and sustaining major giving relationships that make a difference for stations and donors.

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Resource in Major and Planned Giving

Webinar: Understand Tax Law Changes That Will Affect Your Donors, Part 2

A two-part webinar series. The Tax Cuts and Jobs Act of 2017 is bound to cause changes in giving and stewardship at your organization in the year to come.

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Resource in Major and Planned Giving

Webinar: How to Grow Your Major Donor Portfolio

You have a qualified portfolio of major donors, but do you know the destination of each of those donors?

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Resource in Major and Planned Giving

Webinar: Major Giving: Finish Your Fourth Quarter Strong!

You’re about three-quarters of the way through the year and just on the horizon is the all-important fourth quarter. What’s your strategy? Is it too late for a strategy? Hoping to coast to success and meet the goal? Let us offer you a more focused approach.

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Resource in Major and Planned Giving

Webinar: The Five Steps of Proposal Writing for Major Gifts

Why preparation is key to writing a good proposal How to match your proposal to donor interests What points to cover in the document, and how to say it plainly

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Resource in Major and Planned Giving

Year-End Donation Receipts and Tax Statements

Understand your IRS obligations for year-end tax receipts and download sample letters and email copy.

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Resource in Corporate Support

Webinar: Who Does What? Understanding Roles Inside Your Station

Public Media professionals share their views and recommendations on how salespeople can work across departments at their stations for the best outcomes.

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Resource in Major and Planned Giving

Prioritizing and Qualifying Major Donor Prospects

Discovery has two steps: prioritizing prospects and qualifying them for the purposes of deeper cultivation.

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Resource in Major and Planned Giving

Identifying Major Donors in Your Database

With thousands of donors on our files, we must be selective about who we should engage more deeply with the intention of securing a major gift.