Major and Planned Giving | Planned Giving
Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.
All Tags in Major and Planned Giving
Essential Tools for an Uncertain Future: Making Smart Decisions with Benchmarks
The Opportunity for Transformative Change: Leveraging Individual Giving Amidst Threats to Public Media’s Federal Funding
Don’t Let the Headlines Silence Your Asks: The Power of Asset Giving
Public Media: Facing Challenges, Building Our Future
Some express a sense of uncertainty about public media’s future, but we are optimistic about public media’s solid pathway forward. Here’s why.
Nationwide On-Air Planned Giving Promo Campaign
“Trust in the Future” is a national on-air planned giving campaign offering professionally produced promotional templates for use by local stations.

Webinar: Cognitive Impairment in Donors: Identifying Issues & Applying Best Practices
Join this webinar about the prevalence of cognitive impairment in donor populations and suggest strategies.

Webinar: Legacy Building: The Power of Planned Giving, Simplified
Join us for a dynamic webinar that will help you engage donors in meaningful conversations about planned giving