Tag: Sales Process
Member Only Content
Webinar: You Aren't in the Radio (or TV) Business Anymore
Member Only Content
Corporate Support Administrative Templates
Save time by adapting these vetted documents for use at your station.
Member Only Content
Podcasting Sponsorship Advice From the Field
Use the hard-won wisdom of public radio account executives who have been out selling podcast sponsorships in their markets.
Member Only Content
How to Launch Podcast Sponsorship
Launch a podcast sponsorship in your market that makes the most of the medium’s unique audience and listening experience.
Member Only Content
Refining Digital Ad Operations
Elevate your relationships with digitally savvy clients by improving your digital-ad traffic and operations.
Member Only Content
How to Manage Digital Buyers and Agencies
Build your fluency with ad networks and exchanges, optimize digital campaign performance, and become more comfortable with agency RFPs.
Member Only Content
Digital Underwriting Training for Public Media
Sell digital sponsorship with confidence and grow your station's revenue with this training series designed specifically for public media.
Member Only Content
Corporate Support Operating Plans for Managers
Use these worksheets to create a comprehensive operating plan for the year for you and your sales team.
Member Only Content
Corporate Support Operating Plans for Account Executives
Create a documented sales plan for the year with weekly priorities using this guide and corresponding worksheets.