Member Only Content
Corporate Support for Public Media Onboarding Toolkit
These corporate support best practices provide the foundation for successful public media underwriting sales.
Corporate Support
Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
All Tags in Corporate Support
Member Only Content
Member Only Content
Public Media Organizations
This is your quick primer of the various national organizations (and acronyms) you will encounter as you begin your work as a local public media sales professional.
Member Only Content
The First Year in Underwriting
The first year selling underwriting can be challenging. Use these tips to keep motivated and stay on course.
Member Only Content
The Value of Discipline
Discipline is key when you are starting out in a new sales position and you want to prove yourself as quickly as possible.
Member Only Content
Quiz: Test Your FCC Guidelines Knowledge
Test your knowledge of what an ad is, and when you cross the line from identifying to promoting an underwriter.
Member Only Content
Quiz: Test Your Copy Knowledge
Test your knowledge of what you can and can’t say – and why – in public media underwriting copy.
Member Only Content
Key Research for Underwriting
A comprehensive overview of resources to help you learn more about your station’s audience, your industry peers, and corporate support clients and prospects.
Member Only Content
Media Sales Terms
How to learn, understand, and best use general media and sales terms found most often in public media corporate support.
Member Only Content
Public Media 101 for Corporate Support Staff
Learn what makes public media unique from its commercial counterparts, and the unique benefits of public media corporate support for your clients and prospects.