Major and Planned Giving

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Resource in Major and Planned Giving

Major Giving Prospect Identification, Discovery, and Qualification

Build your most promising portfolio with a select number of qualified prospects.

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Resource in Major and Planned Giving

The SECURE Act and Planned Giving Strategy

Understand new provisions that make some types of charitable contributions more appealing.

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Resource in Major and Planned Giving

Design Gift Club Benefits and Annual Calendar

Build loyalty among your gift club members with monthly personalized engagement designed just for them.

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Resource in Major and Planned Giving

Getting Lapsed Gift Club Donors to Renew

Understand the importance of gift club renewals and how to draw members back to the club.

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Resource in Major and Planned Giving

How to Thank Gift Club Donors

Draw your gift club members closer with effective appreciation.

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Resource in Major and Planned Giving

Sample Gift Club Scripts, Letters, Emails

Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.

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Resource in Major and Planned Giving

Gift Club Toolkit

Develop a thriving gift club that engages lower-level donors with capacity to give more, and discovers major donors for individual cultivation.

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Resource in Major and Planned Giving

How to Start a Gift Club From Scratch

Launch this essential fundraising pathway that lets donors travel from membership to major giving.

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Resource in Major and Planned Giving

Webinar: Packaging Your Budget into Major Donor Offers

One of the major reasons major gift officers in public media do not secure large gifts is because they have very little to present to donors. This webinar addresses that problem/opportunity.