
LinkedIn for Public Media
LinkedIn may be the most powerful social media tool your station isn't utilizing to the fullest. Activate your potential in this space with our mini-guide to Profiles, Groups, and Pages.
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
LinkedIn may be the most powerful social media tool your station isn't utilizing to the fullest. Activate your potential in this space with our mini-guide to Profiles, Groups, and Pages.
Make sustained giving the first and best option for members during your next pledge drive by using these scripts on-air.
Build a strong base for your sustainers program with these foundational calculators.
Adapt these sample direct mail letters and email templates for sustained giving at your station.
NPR's audience insights team releases a comprehensive profile of the core NPR audience every year. Profile 2019 - a detailed snapshot of the demographics, lifestyle, and purchasing habits of the NPR broadcast and NPR.org audience, is available on the NPR station site as an Excel or PDF file.
Leverage your station’s listening-hour data to set the right fundraising goal for each on-air member drive.
Convince listeners that giving to their public radio station is worthwhile and will make a positive difference in their own lives and in their communities.
On-air fundraising is like any other programming on public radio in that it sounds best when it is well-produced.
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