
Inventory Management Guide
Keep close tabs on your inventory revenue while maintaining the ability to accommodate last-minute requests from sponsors with these simple tools.
Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
Keep close tabs on your inventory revenue while maintaining the ability to accommodate last-minute requests from sponsors with these simple tools.
In order to successfully manage your underwriting inventory, you must properly set up your traffic systems. Set up your systems by customizing this full traffic report checklist for your station's use.
Maintain strong fundraising! Access guidelines to navigate federal funding uncertainty and build continued support for public media.
Let sponsors know their marketing investment is more valuable than ever with these communication and sales strategies.
Use these worksheets to see how your rate of Sponsorship activity translates into sales.
These corporate support best practices provide the foundation for successful public media underwriting sales.
The first year selling underwriting can be challenging. Use these tips to keep motivated and stay on course.
Discipline is key when you are starting out in a new sales position and you want to prove yourself as quickly as possible.
Test your knowledge of what an ad is, and when you cross the line from identifying to promoting an underwriter.
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