Tag: Metrics

Webinar: The State of the System in Public Radio and TV Membership 2023
Join us for a critical discussion about where membership is now and where it’s going.
Is Radio Still a Strong Marketing Choice?

Setting Rates and Packaging Your Inventory
Maximize corporate support sales and meet clients’ needs by setting rates, managing inventory, and creating packages that reflect the demand for and value of public media.

Webinar: Demystifying Nielsen Ratings for Development Professionals

How to Launch Podcast Sponsorship
Launch a podcast sponsorship in your market that makes the most of the medium’s unique audience and listening experience.

Refining Digital Ad Operations
Elevate your relationships with digitally savvy clients by improving your digital-ad traffic and operations.

How to Manage Digital Buyers and Agencies
Build your fluency with ad networks and exchanges, optimize digital campaign performance, and become more comfortable with agency RFPs.

Digital Underwriting Pricing and Inventory
Set the right prices on a variety of digital ad products while smartly managing your inventory.
