Tag: Value Proposition
Is Radio Still a Strong Marketing Choice?
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Effective Email Marketing for Your Sponsorship Clients
Promote sponsorship at your station using client-facing email marketing campaigns.
Five Ways to Win More With Advertising Firms
Five Ways to Position Your Station to Automotive Sponsors
Leveraging Category Disruption in 2022
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Halo Effect Toolkit
The very characteristics that make our stations unique in sound and substance are what make us attractive to sponsors.
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Halo Effect Assets Builder
Build these assets into your sales process to illustrate the power of the Halo Effect.
Five Ways to Increase Sponsorship Call-ins and Leads
Use your broadcast reach and email lists to market your unique value proposition to prospective sponsors.
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Leveraging the Halo Effect to Write Copy that Delivers
Reinforce the strength of the Halo Effect using these four copywriting practices.