Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
Member Only Content
Events are an effective platform for brand experiences for your corporate clients. As a result, event sponsorship can serve as a growing revenue strategy for your station. This collection of resources offers tools to help you maximize sponsorship at your next station event.
Member Only Content
Maximize your station's event sponsorship opportunities with these easy-to-use worksheets and templates.
Member Only Content
See how your station colleagues (and others) are packaging and selling their local events.
Member Only Content
Determining the correct value for an event sponsorship proposal is essential. Not only will the sponsorship decision-maker see through a wild guess, but you will be more confident knowing that you have a fairly-priced sponsorship opportunity that you can defend.
Member Only Content
Member Only Content
Use this worksheet to identify your tangible assets and assess their value.
New to Greater Public? Create an account.