Corporate Support for Public Media Onboarding Toolkit
These corporate support best practices provide the foundation for successful public media underwriting sales.
Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
These corporate support best practices provide the foundation for successful public media underwriting sales.
Learn the essential functions of each department within a public radio station, and how corporate support staff can work across teams for best results.
Learn the fundamentals of successful selling for public media corporate support clients, as well as how to create effective underwriting schedules.
Learn what makes public media unique from its commercial counterparts, and the unique benefits of public media corporate support for your clients and prospects.
Maximize your revenue potential by planning your inventory and improving traffic systems.
Use these simple steps to achieve an initial sales meeting and move a prospect toward being willing to entertain a sponsorship proposal.
Knowing who to call on at an advertising agency is half the battle.
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